// Overview

At the heart of 4Her are three core values that define its essence and guide every decision and product we create. We are feminine, celebrating all aspects of womanhood with grace and elegance. We are flirty, injecting a sense of playfulness and joy into the beauty routines of our audience. And above all, we are honest, committed to transparency and authenticity in every product, service, and interaction. Our target audience comprises young women, modern and dynamic, who are passionate about beauty and self-care. These beauty lovers are constantly exploring new trends and seek brands that reflect their individuality and lifestyle. They are not just consumers; they are creators, trendsetters, and visionaries. What sets 4Her apart in the bustling beauty industry is our unique offering of aesthetic services. We believe beauty is not just about products; it's an experience. Our esthetics services deliver personalized and luxurious experiences that enhance the natural beauty of each client. Whether it's a rejuvenating facial or a bespoke makeup consultation, 4 Her is dedicated to making every woman feel confident and beautiful in her own skin. Join us on this exciting journey as we continue to redefine beauty with a touch of femininity, a dash of flirtation, and an unwavering commitment to honesty. Welcome to 4Her—where beauty meets authenticity.

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// Location

10 County Center Rd Suite 109 White Plains, NY 10607 914.496.6707